You need a good set of core values. “Values” – a Middle English word with a French root that comes from the concept of valor.  Values (valor) are the attributes that give strength and honor to the character.  Memorize this:

Values drive principles, principles guide decisions, decisions become policies, policies dictate actions, and actions produce results.

Everything starts with core values.  Your values are the individual components of your character.  Character matters, above all.  Character trumps everything, including wealth and happiness,  and it ultimately triumphs in every worthwhile endeavor.  Your character is your last word, your lasting legacy, and your final defense.  Your character is who you really are when no one is looking.  It’s who God knows you to be, and a good character satisfies like little else in life.

Values

Mine come from my Christian faith. Honesty, faithfulness, excellence, self-discipline, industry, personal responsibility, diligence, self-control, generosity, and hard work, to name several.  If you do not have a good set of values, then your business, personal, and spiritual life will founder and will eventually end in shipwreck.  If you’re not a religious person, you may already be developing a distaste, and perhaps even a distrust, of this post and my blog.  But, let me ask you to keep your prejudices in check, and give this material a chance.  There is value here for you.

Values Drive Principles

If honesty, for example, is a core value for you (and it should be), then tell the truth.  It’s really that simple.  Telling the truth is a principal.  Resolve to tell the truth in every area of life.  If you become a truth teller, you will be respected and trusted.  And, more importantly, it’s the right thing to do.

Principles: Rules of the Game

Break the rules, and you may find yourself ejected from the game.  Follow the rules and win.  Tell the truth. Keep your promises. Work hard. Treat people with dignity and respect.  Set a high bar.  Demand excellence from yourself and others.  These are some of the life-defining principles I will explore throughout this blog.  I will also explore some lesser-known principles, such as “Don’t Use the Boss’s Brain!” and “Hire Attitudes, Teach Skills.”  Every principle I share will apply to you right now, right where you are.